Introduction to Management

Author: Wang Long Li Youzhen Huang Hailan
Publisher:
Publishing Date: 2005-08-01
Features: "Introduction to Management" is a fundamental course in management science. The teaching of this course aims to help students establish modern management concepts, master and apply the basic principles, tools, and methods of management, and improve their management qualities. Based on the characteristics of higher vocational education, this book integrates the authors' many years of teaching experience and achievements, striving to achieve novelty in content and system, appropriate selection of materials, emphasis on case studies, and focus on application. The book is divided into eleven chapters: Introduction, The Development of Management Thought and Theory, Organizational Environment and Social Responsibility, Decision Making, Planning, Organizing, Leadership, Motivation, Communication, Control, and Organizational Culture. Each chapter adopts an introductory case study to stimulate students' interest and thinking. At the end of each chapter, there are chapter summaries, review questions, case analysis questions, discussion questions, and skill assessment questions to facilitate students' post-class review and skill training. This book can be used as a teaching material for management majors in higher vocational and technical colleges, and is also suitable for engineering majors and management majors in secondary vocational schools.