Green Innovation of Ecotourism Products in Western China

Author: Liu Yan
Publisher:
Publish Date: 2004-09-01
Features: This book applies the concept of the product life cycle to the green innovation research of ecological tourism products in western China. It constructs a green innovation process chain for ecological tourism products in western China based on the four stages of the ecological tourism product life cycle—product design, product manufacturing and maintenance, product marketing, and product consumption.