Company Restructuring and Competitive Advantage

Author: Mao Yunshi
Publisher:
Publish Date: 2000-05-01
Features: Do you want to understand the fundamental reasons behind the resurgence of American management and the decline in the international competitiveness of Japanese companies? If you are the CEO of a currently advantageous enterprise, do you want to help your company maintain a long-term competitive edge in a changing competitive environment? If you are facing an enterprise struggling on the brink of crisis, do you want to find a path for it to survive and thrive? If the answer is yes, please pay attention to "corporate restructuring." This book, combining theory with case studies, argues that corporate restructuring is a comprehensive transformation that enables companies to adapt to environmental changes, survive in adversity, and maintain and create competitive advantages. This is also a practical issue facing Chinese enterprises.

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