Modern logistics and distribution

Author: Yang Zhenke
Publisher:
Publish Date: 2005-08-01
Features: With the sustained rapid development of the national economy, China's logistics industry has shown a strong growth trend. In recent years, the growth rate of logistics added value has continued to outpace the development speed of the service industry, making modern logistics a key driver for accelerating the development of the tertiary industry and promoting economic restructuring. To meet the teaching needs of higher vocational and technical colleges in marketing and other economic majors, the author organized teachers from various vocational colleges across the country to compile this textbook. The textbook is divided into two parts: Modern Logistics Knowledge and Distribution Knowledge. It primarily introduces the basic concepts of modern logistics and distribution. Modern logistics and distribution are highly theoretical and practical sciences, so in line with the training objectives of higher vocational education, this book emphasizes the cultivation of business skills during the writing process. In addition to introducing the essential basic knowledge of modern logistics, it also incorporates the characteristics of the marketing major, focusing on the development of professional skills, particularly the mastery and learning of business skills at the operational level of distribution centers and the necessary management knowledge.