Introduction to Tour Guide: A 21st Century National Higher Vocational and Technical Tourism Planning Textbook

Author: Deng Dezhi
Publisher:
Publish Date: 2005-08-01
Features: This book is one of the "National Vocational and Technical College Tourism Planning Textbooks for the 21st Century." Considering the practical aspects of higher vocational education, it aims to provide a certain theoretical depth while fully focusing on cultivating students' practical professional skills. It seeks to achieve a close integration of theory and practice, aligning with the teaching requirements and talent development goals of higher vocational tourism education. Based on the absorption and reference of theories from related disciplines and the experience summaries and research findings of peers, this book presents tour guide theories and frameworks from a practical perspective, centered around tour guides. It covers six aspects: the history and development of tour guiding, tour guides, tour guiding work, tourists and tour guides, the tourism industry and tour guides, and the cultivation of tour guide skills. The goal is to help readers not only understand the tour guide profession but also learn how to develop themselves into qualified tour guides. This book can serve as a textbook for tour guide majors in higher vocational colleges and also holds reference value for practicing tour guides.