Data Statistics and Analysis: SPSS Application Tutorial (CD-ROM)

Author: Ruan Guihai
Publisher:
Publish Date: 2005-07-01
Features: This textbook is the essential read for SPSS (Statistical Package for Social Science) users. It begins with examples of questionnaire design, followed by the correct application of SPSS statistical techniques for questionnaire processing, data encoding, data statistics, and result analysis. Therefore, this book serves as a guide for SPSS beginners to quickly get started and also as a reference for SPSS users to "set benchmarks" during data analysis. The first 12 chapters cover the most commonly used basic statistical methods in SPSS, while chapters 13 and beyond introduce advanced and specialized statistical methods, as well as techniques like correspondence analysis and conjoint analysis. These knowledge points are both practical and sufficient for quantitative analysis and research among domestic peers. Although SPSS versions are updated almost every year (adding some modules and functions), the core statistical commands and dialog box formats remain consistent with older versions. This book has been revised based on this principle, making it compatible with various versions of SPSS. The book strives to be a premium resource for using SPSS for data statistical analysis, making it a long-term recommended textbook for majors such as sociology, economics, psychology, medicine, statistics, marketing, and management. It can also serve as a self-study tutorial for SPSS for students in non-computer-related fields. Additionally, this book is also used as a textbook for the SPSS statistician certification. It comes with a CD-ROM containing four appendices, including answers to chapter exercises, program data examples, and alternative data input methods.