Financial Management

Author: Liu Zhiyuan
Publisher:
Publish Date: 2002-01-01
Features: Financial management is a science concerned with how enterprises effectively raise and utilize funds, playing a very important role in modern business management. Countless facts both domestically and internationally have proven that under market economy conditions, the survival and development of enterprises are inseparable from sound financial management. As the market economy develops, the importance of financial management grows. During the writing process of this textbook, we strive to embody the following features: 1. In terms of the structural system, it is arranged as much as possible according to the inherent logical principles of financial management and the thinking and understanding patterns of beginners, to facilitate readers in comprehending and grasping the theoretical and methodological system of financial management. 2. In terms of content, it is based on international practices and attempts to connect theory with practice. Specifically, the exposition of general principles and methods of financial management follows the prevailing international practices in the market economy, while applications and practices are as much as possible combined with China's current realities and future development trends, organically integrating foresight and practicality. At the same time, it not only clarifies relevant theories and models but also emphasizes how to apply them in practice, enabling readers to learn and apply them effectively. 3. In terms of writing style, it emphasizes both rigor and readability, ensuring the accuracy of concepts while striving to make the discussion of relevant issues in-depth, clear, and easy to understand, and helping readers understand the relevant models and analytical tools through numerous examples. 4. It considers the characteristics and needs of the teaching process to facilitate teaching.