Modern enterprise management

Author: An Zhong
Publisher:
Publish Date: 2002-01-01
Features: With the development of science and technology and the gradual establishment and improvement of China's socialist market economy system, especially after China joined the WTO, the education and teaching of universities and the economic construction in China all need a textbook that systematically introduces the basic theoretical knowledge of modern enterprise management while closely integrating with practical management processes. This book is one of the uniformly compiled textbooks selected by the 11th Northern Universities Economics and Management Professional Teaching Collaboration Conference. The book is divided into three parts (Upper, Middle, and Lower), containing 15 chapters, which respectively introduce the basic theories of modern enterprise management, practical processes, and innovation and development. Review and discussion questions are provided at the end of each chapter, and the appendix at the back of the book provides the teaching syllabus for the course.