Management (9th Edition) -- Ability Development Orientation (with Disc)

Author: Tang. Heerligel
Publisher:
Publish Date: 2005-03-01
Features: Unlike the conventional format of general management textbooks, this book fully integrates the case teaching advantages of MBA programs, focusing on cultivating learners' six core management competencies. These include self-management, strategic action, global awareness, collaboration, planning and management, and communication. The development of these competencies has been proven to be essential for early career success. The book provides readers with a fresh learning perspective through vast and well-organized information, while promoting the cultivation of management skills with an ongoing positive learning approach. Since its publication, the book has been continuously revised and updated for 30 years, becoming a classic management textbook widely recognized abroad. Undergraduates, graduate students, MBA students, and professionals in the field of management can all use this book as a textbook. It can also be selected as a reference for management practitioners. To ensure the thorough development and shaping of core management competencies, the book comes with a CD-ROM containing:
· A set of self-assessment manuals for management competencies. Use this system to test your real management skills!
· A comprehensive and rigorously defined dictionary of management terms, allowing you to consult professional explanations of various management vocabulary at any time!
· A series of multimedia cases composed of videos and audio, enabling you to escape the monotony of text-based cases and enjoy the audio-visual experience brought by case learning!