Strategic Management of Technological Innovation

Author: Xilin
Publisher:
Publish Date: 2005-06-01
Features: This book has a complete system and comprehensive content, covering many classic topics such as S-curves, collaboration models in technological innovation, the protection of technological value, and the organizational forms of development teams. The subject matter is novel, featuring both new cases and new content in technological innovation management theories such as standard wars. The author begins each chapter with a case study to pose questions, and each chapter includes summaries and discussion questions, making it convenient for teaching arrangements. This book is suitable as a teaching material for MBA, graduate, and undergraduate courses on technological innovation management, and can also be referenced by professionals in related fields.