Author: Li Jingsheng
Publisher:
Publish Date: 2005-05-01
Features: In Germany, the earliest automobiles were served for the upper class, and only the wealthy could afford this entirely new and complex product. At that time, it was firmly believed that, for a considerable period in the future, buses would be the only truly "mass" vehicles. However, the emergence of Volkswagen—the Volkswagen Group—marked the beginning of a new chapter in the automotive industry. This book will be the first large-scale series of books in China that comprehensively, systematically, and deeply focuses on the history and brand culture of world-renowned automobile companies. It is both easy to understand and engaging, blending knowledge with fun. With thousands of carefully selected illustrations, it offers a fresh visual experience. It can be read as a story, browsed as a picture book, appreciated as art, or consulted as a manual. Through five major sections—successful journeys, brand logos, automobile museums, current overviews, and new car showcases—the book introduces models, logos, figures, historical facts, evolution, and origins, presenting a vivid brand image of each company. This book provides a detailed introduction to Volkswagen's models, logos, figures, historical facts, evolution, and origins through five major parts: successful journeys, brands and logos, automobile museums, current overviews, and new car showcases, fully showcasing the vivid brand image of Volkswagen. This book is the first comprehensive, systematic, and in-depth book in the industry that focuses on the history and brand culture of Volkswagen. It is both easy to understand and engaging, blending knowledge with fun. It can be read as a story, browsed as a picture book, appreciated as art, or consulted as a manual.
Volkswagen
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