Discussing business strategies with entrepreneurs. Issue 3

Author: Huang Taiyan
Publisher:
Publish Date: 2005-04-01
Features: This book provides a platform for scholars, experts, and entrepreneurs to interact, learn from each other, and collaborate. Therefore, the integration of theory and practice is a prominent feature of this book: it is neither the "aimless self-conversation" of scholars nor the "prolonged self-admiration" of entrepreneurs, but rather a "conversation" and "alignment" between theory and practice. Through this "conversation" and "alignment," it extracts the essence of Chinese enterprise theory and explores the path of Chinese enterprise management. In this book, the entrepreneurs are "conversing" with both management professors and economics professors; with scholars primarily engaged in teaching and research in academia, as well as journalists who gather insights from the entrepreneurial community. From different perspectives such as management, economics, and sociology, they apply existing theories to propose their own suggestions for the problems faced by entrepreneurs and test existing theories with entrepreneurial practices, thereby developing them. Although their efforts may not fully showcase the essence of entrepreneurs or extract all their wisdom, as long as they can inspire people to think about this issue, they feel greatly relieved.