Author: Wang Jipeng
Publisher:
Publish Date: 2005-02-01
Features: Focusing on the common weakness of corporate culture books—vagueness, this book dedicates itself to the concept of "reality": it systematically explains the composition of the strategic-oriented corporate culture concept system and the ecological cycle process of corporate culture by combining a large number of domestic and international cases. The book provides a layered and in-depth analysis of the construction process and methods of the strategic-oriented corporate culture concept system from perspectives such as mission, vision, and values, making the content easy to understand and enlightening.
Construction Practice of Building a Corporate Culture Concept System
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