Successful Meeting Management: From Planning to Evaluation: From Planning to Evaluation

Author: Leonard Nadler
Publisher:
Publish Date: 2003-01-01
Features: As more and more people participate in various types of conferences, the number of individuals involved in conference planning has also been increasing. This trend is undoubtedly set to continue. However, those organizing these conferences often struggle to find relevant reference materials, and to date, there has been no book specifically dedicated to introducing the entire conference planning process and providing comprehensive, detailed suggestions and guidance. This book fills this gap. It defines some commonly used terms in conference operations, discusses the purpose of conferences, participants, and planners; provides four practical planning solutions. It offers detailed instructions on how to select a conference venue, choose speakers, and estimate audiovisual equipment needs; elaborates on dining functions, exhibitions, escorts, marketing, public relations, transportation, and entertainment; introduces how to create a budget and manage registration; finally, it covers conference evaluation and follow-up activities.