Logistics Enterprise Strategy and Model

Author: Wang Wei
Publisher:
Publish Date: 2004-12-01
Features: In the new century, entrepreneurs who fail to understand logistics, do not know how to leverage logistics management and utilize logistics services, will find it difficult to gain a competitive advantage. If they do not explore the vast logistics market, they will miss historic opportunities. The changes brought by logistics can alter the economic operation models and landscape of the world, and logistics companies are at the forefront of this development. Since logistics is just emerging globally, the development of logistics companies is in its early stages. There is a significant lack of theoretical and practical knowledge on how to expand the logistics market, how to operate logistics companies, and how logistics companies can achieve profitability. Logistics Company Strategy and Models combines the operational theory of logistics companies with successful case studies, explaining how logistics companies operate. Using "Zhaijisong" as a case study, it analyzes the practical operational strategies and models of logistics companies. The book covers topics such as defining logistics companies, logistics supply and demand relationships, strategic positioning of logistics companies, development models, advancement strategies, operational models, product and competition models, information system applications, logistics technology applications, and logistics infrastructure construction. It also incorporates China's logistics practices, using China's most successful logistics company—Zhaijisong—as a case study to comprehensively analyze its success factors, providing practical, referenceable, and actionable development theories and case studies for logistics companies. The theory in Logistics Company Strategy and Models is rigorous and logical, with a degree of innovation. The case studies are representative and reference-worthy, making it one of China's complete case studies on logistics operations. The publication of this book will contribute to the development of China's logistics industry. This book is suitable for logistics company management personnel, business professionals, government officials, educators, researchers, and others. It can also serve as a reference for logistics company training, logistics academic education, and vocational training.