Strategic Management of Technological Innovation

Author: Xilin
Publisher:
Publish Date: 2005-01-01
Features: Based on the requirements of the Chinese Business Administration undergraduate curriculum, this is a concise and detailed English textbook for teaching practice, suitable for bilingual teaching that meets both the needs of China's domestic context and internationalization. It lays a foundation for the development of teaching models and basic textbooks in applied business education in China. The book has a complete system and comprehensive content, covering many classic topics such as S-curves, cooperative models in technological innovation, the protection of technological value, and the organizational forms of development teams. The subject matter is novel, featuring both new cases and new content in standard warfare and other emerging management theories in technological innovation. The author begins each chapter with a case study to pose questions, includes summaries and discussion questions for each chapter, making it easy to arrange teaching. This book is suitable as a textbook for innovation management in technology courses for MBA students, graduate students, and undergraduates, as well as a reference book for professionals in related fields.