12 Strategies for Shaping Corporate Culture

Author: Chang Zhishan (Editor)
Publisher:
Publish Date: 2005-01-01
Features: Corporate culture is the soul of a company and plays a significant role in its survival and development. This book introduces 12 strategies for corporate building to business managers, emphasizing the popularization and practicality of its content. Classic cases are used for analysis, making it easy to understand and helping business managers master and apply these strategies.