Management

Author: Yang Jie
Publisher:
Publish Date: 2004-09-01
Features: The essence of management thoughts, theories, and methods accumulated in social activities at home and abroad, systematically studies the basic principles and specific functions of management. According to the teaching syllabus of core business management courses for general higher education institutions issued by the Ministry of Education, the author of this book refers to various management textbooks and teaching materials published domestically and internationally in recent years, based on the development requirements of management in China, and combines their own teaching experience and scientific research practice to compile this book. Based on introducing the basic theories and principles of management, this book highlights the applicability of management functions and is supplemented with a large number of case studies. The structural arrangement strives for completeness, and the content is designed to be easy to understand with a focus on key points. This book is not only suitable for teaching in undergraduate and junior college programs in economic management at higher education institutions but also for economic management personnel in enterprises, institutions, and administrative units, as well as for employee training and self-study.