Enterprise Financial Management Comic Book

Author: (English) Paul Boones (English) Maris
Publisher:
Publish Date: 2004-09-01
Features: Paul Boones Paul Boones is a director of DESIGNFORLEARNING and a visiting professor at Cranfield University in the UK, teaching the Entrepreneurship MBA program. He is also the president of the UK Federation of Small Businesses and a visiting scholar at Harvard Business School. Peter Morris Peter Morris is a professor, illustrator, and designer of training materials. Originally a visual arts teacher, he worked as an industrial designer in Canada for seven years before returning to the UK to engage in textbook design. During this time, he discovered that comics were an effective way to illustrate abstract concepts and the connections between business activities. Over the past twenty years, he has provided training materials to many clients and training institutions and has worked in a large export training company, overseeing the quality control of all training material design and production processes. This book tells the success story of entrepreneur Jack Prand, who, with the help of his financial manager Vivien, transformed his small company from the brink of bankruptcy into a highly efficient and profitable enterprise. The book is richly illustrated and, through a vivid story, explains financial terms such as balance sheets, income statements, cash flow, working capital, depreciation, cash flow forecasts, budgets, etc., in the context of the story. For managers, company employees, and students who are not financially or professionally trained, this book is a relaxed, interesting, fast way to learn accounting knowledge.