Rural Credit Union Publicity Work Manual

Author: Bei Ling
Publisher:
Publish Date: 2004-08-01
Features: This booklet highlights two main features: First, it is highly targeted. The several authors have worked for a long time in rural credit unions of cooperative financial management departments and are very familiar with the promotion of the village credit system. Through in-depth research, they have collected a large amount of information and data on the promotion work carried out by rural credit unions across the country in recent years. Combining their own years of experience and insights in rural credit union publicity work, they have systematically summarized and elaborated on the theory and practice of rural credit union publicity work. Second, the content and format are clear and concise, with language that is easy to understand. This small booklet is very rich in content and can be said to cover almost all aspects of rural credit union publicity work: it objectively describes the current situation and problems of rural credit union publicity work, proposes organizational and management measures for effective rural credit union system publicity work, and describes through many vivid examples the publicity channels and techniques suitable for rural credit unions. This book collects information and data on the promotion work carried out by rural credit unions in recent years, combining the authors' years of experience and insights in rural credit union publicity work, and attempts to systematically summarize and elaborate on the publicity work of rural credit unions from both theoretical and practical perspectives.