Bank management and operation

Author: Gan Dangshan, Editor-in-Chief
Publisher:
Publish Date: 2004-09-01
Features: To meet the requirements of teaching and practice, the author has studied the new dynamics of commercial bank development, drawing on new experiences in the management of commercial banks both domestically and internationally, and strives to innovate in the structure and content of commercial bank management in this book. The book covers both the basic theories of commercial bank management and summarizes practical experience, introducing actual practices and application techniques. It examines both traditional business management of commercial banks and new areas such as innovative business management, marketing, and product pricing. The entire book is divided into four parts: (1) Introducing the definition and theory of commercial bank management, the organizational forms and model selection of banks. (2) Starting from specific business operations, it analyzes the management of commercial banks' asset-liability business, intermediation business, online banking business, and capital business separately, and introduces the current trends in banking business development and corresponding management methods. (3) From the perspective of the entire bank, it analyzes and introduces the management of commercial banks' financial management, risk management, internal control, marketing, and banking products. (4) In response to the wave of mergers and acquisitions in interbank markets, it introduces the management of bank restructuring and reorganization. This book can serve as a textbook for undergraduate students in universities, as well as a reference for postgraduate students in finance, finance theorists, and finance practitioners.