Organizational Behavior Case Study

Author: Huang Weide
Publisher:
Publish Date: 2004-09-01
Features: This book can serve as a teaching reference for university management faculty, as well as a reference for undergraduate, graduate, and MBA students in management programs. It can also be used as a work reference or training manual for managers. The 21st century is a remarkable era, marked by rapid advancements in science and technology, the rise of the knowledge economy, and unprecedented competition. The new (form) demands that modern enterprises and managers adapt to economic trends. China is currently undergoing a transformation in its business operation mechanisms, and enterprises will inevitably face many pressing issues, such as talent turnover, low efficiency, and internal management challenges. On the other hand, managers must not only possess professional knowledge and expertise but also master organizational behavior skills such as leadership, organization, decision-making, communication, coordination, and motivation to successfully operate a business. In this context, many corporate managers need to study organizational behavior theory to rethink their company's development from new perspectives. This book meets this need, as the problems presented in the cases are common issues faced by many enterprises. They are the key to solving the challenges mentioned above. This book has the following two features: , it integrates the teaching and learning process of teachers and students. The book is structured according to the format of most current organizational behavior textbooks, covering individual, group, and organizational levels to facilitate teaching and learning. Second, it develops cases based on five key organizational behavior issues: motivation, leadership behavior, conflict, organizational structure, and organizational culture. At the end of each case, it provides a case analysis guide and suggested analysis routes to help readers learn and think.