Pharmaceutical Marketing Regional Manager Practice

Author: Shangguan Wanping
Publisher:
Publish Date: 2004-09-01
Features: This book is the first systematic guide in China for regional managers of pharmaceutical companies and self-study, not only strong in practicality but also vivid in language, making it a must-read for every regional manager. It also holds high value for guiding the work of pharmaceutical company management personnel such as regional supervisors, area managers, product managers, HR managers, and sales directors. For pharmaceutical representatives aspiring to management roles, this book will help you achieve success more quickly. The book is divided into 29 chapters, comprehensively introducing the knowledge, skills, attitudes, and methods of regional managers in management and marketing activities, and offers practical suggestions on how to become an outstanding manager.