Mike Dell Biography

Author: (USA) Richard Boon, translated by Zi Ya, Zhang Xiaojun
Publisher:
Publish Date: 2004-01-01
Features: Direct selling is not the whole story of Dell; establishing an industrial standard for the future is Dell's true secret. It can be said that all industries today want to replicate Dell's "discipline, speed, and efficiency." At the age of 12, Michael Dell first experienced the power of "direct contact" and the rewards it brought. By 16, he earned more money than his teacher. Of course, Dell did not, like the rumors about Bill Gates, completely ignore his studies. On the contrary, he took attending university very seriously. He "spent his freshman year on campus, one hand holding a textbook and the other holding a stack of memory chips." In 1984, at the age of 18, Dell founded "Dell Computer Corporation," and by then, he was truly a boss. At 23, Dell had become a millionaire. Today, no one in the world is more efficient at manufacturing computers than Dell. As his business expanded, Dell made enemies in every new field, and Dell's competitive level was no longer just personal computers; Dell was challenging everyone. Michael Dell is a highly legendary figure. He is not only an absolute genius in technology but, more importantly, he understands very well how to transform technology into services for customers, which is the very secret behind his success. In an era where society increasingly demands services, we should be grateful that he didn't become "Bill Gates II" but chose to be "Michael Dell I."