Strategy Nine says: The essence of strategic thinking

Author: None
Publisher:
Publish Date: 2002-04-01
Features: This series of books is based on years of teaching experience in relevant departments of Fudan University, Nanjing University, Shanghai Jiao Tong University, Zhejiang University, Soochow University, and Jiangxi University of Finance and Economics. It invites leading professors from various disciplines to lead the project, adopting a "rolling open" approach to organize the content: establishing core courses, continuously revising and republishing, and promptly incorporating new knowledge and courses. Since its publication, the series has been widely used by over 200 universities and colleges in recent years for undergraduate and MBA programs, becoming the preferred textbook for teachers and students, and enjoying universal acclaim.
In mainland China, "Business Strategy" is generally translated as "" (corporate strategy), and related courses are typically named "" (strategic management). The author of this book, Professor Wu Si-hua, is a Taiwanese scholar who translates "Strategy" as "" (strategy). From a corporate perspective, this translation is also reasonable, so the book retains the term "." The entire book categorizes strategy into nine parts: Value Theory, Efficiency Theory, Resource Theory, Structure Theory, Competition (Game Theory) Theory, Dominance Theory, Interdependence Theory, Risk Theory, and Ecology Theory, collectively known as the "Nine Theories of Strategy." Additionally, the three dimensions of strategy and the dynamic perspective of strategic planning serve as the book's opening and closing, providing a concise and clear structure that offers readers a fresh perspective. It is an excellent introductory textbook for students and faculty in management and economics, as well as for business professionals seeking to learn about strategic management. This book is part of a series published under Fudan University Press's "" (Boshe) brand.

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