Cross-border Management: Strategic Path (2nd Edition)

Author: Zhao Shufeng
Publisher:
Publish Date: 2003-02-01
Features: The author is a professor of management at Washington State University in the United States, where he primarily teaches courses in international management, organizational theory, and strategic management. He has co-authored several books with others, which have been highly praised. This book adopts a strategic perspective as the theme for exploring the impact of global economics and management decisions, providing a comprehensive review and analysis of international management. The book is rich in content, covering various aspects of international management, systematically examining the characteristics of the global economy and how multinational managers should comprehensively consider various factors to develop international management strategies. It is an excellent textbook suitable for students and teachers of economics and management, as well as managers.