Entrepreneurship Guidance

Author: Sun Lezeng
Publisher:
Publish Date: 2004-07-01
Features: This book is designed to provide fundamental theories and practical guidance for entrepreneurs starting small and medium-sized enterprises. It aims to be both in-depth and accessible, with a clear and easy-to-understand approach. The chapters are organized around the basic procedures of entrepreneurship, using theoretical analysis and case studies to thoroughly introduce the essential knowledge and strategies for selecting a business project, drafting a business plan, raising startup capital, handling legal procedures, and managing entrepreneurial operations. This book can serve as a teaching material for entrepreneurship education in universities, colleges, vocational and technical schools, as well as a training and self-study resource for laid-off or unemployed individuals looking to start their own businesses.