Enterprise Life and Death Book

Author: Yu Minghe
Publisher:
Publish Date: 2004-01-01
Features: A must-read for all managers and company employees; a bestseller in Taiwan's enterprises; a true management classic that determines a company's fate. A person has three fields—“spirit, energy, and mind,” while a company relies on three functions—“operation, management, and leadership.” Operation is the “spirit” of a company, management is its “energy,” and leadership is its “spirit.” Operation, management, and leadership are entirely different things. When a company faces an operational issue, a management issue, or a leadership issue, it must first clearly analyze it. Not all problems can be solved with the same mindset! The Life and Death Book of a Company can be said to have compiled the insights from the past few years of my experience in coaching companies. Each chapter is a reflection based on my practical observations, and the content is presented in a short narrative style, allowing readers to gain the maximum inspiration with the minimum time. This book will help business owners or company managers understand why they must focus on change, and it will guide readers to assess whether their company is in crisis and how to develop a turnaround. For small and medium-sized enterprises, this book is like a lighthouse, guiding the path toward the coastline.