Operations Management: English Version · Original Book, 9th Edition (English Version · Original Book, 9th Edition)

Author: Chase
Publisher:
Publish Date: 2002-01-01
Features: This book aims to cover the new and important issues faced by modern operations management personnel while introducing related basic management methods and tools. It provides specific practices and successful case studies from top companies. The book also strives to be an engaging and enjoyable read, offering help to readers' careers. As a professional book on operations management, it summarizes the fundamental theories and methods of operations management while comprehensively reflecting the latest developments in the field. It emphasizes the contribution of operations management to the overall competitiveness of enterprises, highlighting modern hot topics in operations management such as operations strategy, supply chain management, process design, service operations, the application of information technology and e-commerce in operations management, and global operations. At the same time, the book focuses on the integration of theory and practice, using numerous examples, case studies, and corporate application examples to illustrate the use of these theories and methods. It also includes many new practices and successful case studies adopted by top companies in recent years in response to environmental changes. The book is richly illustrated, vividly written, and well-researched, with a unique content arrangement, making it an excellent book on operations management. It can be used as a textbook or reference for MBA students and undergraduate and graduate students in management-related fields, as well as a training manual for corporate management and reading material for practicing business management professionals.