Author: Beijing Fulei Practical Management Training School Editorial Team
Publisher:
Publish Date: 2004-06-01
Features: This book mainly consists of three parts. First, it explains what business enterprises are, then it discusses the management of business enterprises, and the third part uses economic theories to explain the relevant content of price theory. The first part primarily discusses what business enterprises are, how to become a legal business enterprise—market access systems—as well as the responsibilities and obligations that business enterprises should undertake. The second part first explains the concept of management based on the functional school of thought, which is that management is the process of creating and maintaining an environment through functions such as planning, organizing, coordinating, directing, and controlling, enabling organizational members to work harmoniously and efficiently, fully utilizing various resources to achieve organizational goals. It then separately discusses the functions of planning, organizing, motivation, leadership, and control. Next, it covers the specific utilization of organizational resources, corresponding to human resource management, financial management, production and business management, technical management, marketing management, and other practical management areas. The third part explains the price mechanism from an economic perspective.
Business Administration Professional Knowledge and Practice (Primary)
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