Author: Sun Yongling
Publisher:
Publish Date: 2004-01-01
Features: Currently, over 700 of the Fortune Global 1000 companies have adopted the Balanced Scorecard, and approximately 60% of the world's top 300 banks use it as their strategic management tool. The Harvard Business Review calls it the most powerful management tool in 75 years. The Balanced Scorecard has become the most powerful management tool in just the past decade. To this end, we have launched "Balanced Scorecard China Strategic Practice" and "Balanced Scorecard Audio Book." To enable more readers to engage in face-to-face discussions with experts on the Balanced Scorecard, we have invited Dr. Sun Yongling, the author of both books, and Mr. Tomasklett, who has extensive experience in the IT implementation of the Balanced Scorecard, to give keynote speeches. At the same time, through a combination of case studies, Q&A sessions, and thematic discussions, we will share the theoretical and successful practical experiences of these experts. This audio book introduces the development history of the Balanced Scorecard and its global application. It organically combines the theory of the Balanced Scorecard with the author's consulting practice in China, analyzing the necessity for Chinese enterprises to implement the Balanced Scorecard, the key steps in its implementation, and the critical factors for successful implementation.
Balanced Scorecard Audiobook
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