CEO Animal Theater

Author: Weng Guoqi
Publisher:
Publish Date: 2004-01-01
Features: The story begins with Briedan, who runs a farm after failing in business operations. Due to poor decision-making and trusting a consultant, Briedan loses his donkey and sheep one after another. When the old fox Joyce steals his last chicken, the completely bankrupt Briedan decides to become a hunter. Following the tracks of the fox Joyce, Briedan traverses the desert, grasslands, tropical jungles, and eventually reaches the sea along the Amazon River. Along the way, he encounters many animals and learns management truths and methods from their behavior itself, finally understanding the reasons behind his constant business failures. The story focuses on the stories of the following animals and the management concepts and strategies they imply:
Hedgehog – The Hedgehog Concept in organizational change
Pike – The Pike Effect in stimulating organizational efficiency
Eagle and Ostrich – Positive and negative strategies in crisis management
Crocodile, Elephant, Mouse, and Wolf – How to manage problematic employees
Fox and Crow – How to detect commercial fraud tactics
Dinosaur – How to deal with employees in a dinosaur mindset
Dolphin – Dolphin Management
Frog – The Frog Effect, etc.
This book is suitable for management enthusiasts, various types of managers, and management researchers to read and reference.