1001 Ways to Retain Customers

Author: Greiner
Publisher:
Publish Date: 2004-01-01
Features: The two American authors of this book are experts who have collaborated for many years on marketing research. They have collected outstanding cases from various industries around the world on attracting customers and selected 1001 effective methods to retain customers. Many of these include brilliant strategies that are worth praising and highly infectious sales service approaches, which are highly our domestic enterprises and businesses to learn from and adopt during the wave of the market economy. These vivid cases from modern corporate marketing practices not only reduce business operating costs, establish unique corporate culture, and cultivate a new generation of marketing talents, but also bring substantial profit returns to businesses.