Modern Management Science

Author: Seth
Publisher:
Publish Date: 2003-12-01
Features: Education, especially management education, has always played a pioneering role in learning and collaboration. Since the reform and opening-up, especially since the 1990s, in order to explore the perfect integration of China's national conditions with all outstanding management education ideas, methods, and means worldwide, the development of management education in our country has absolutely no room for isolation and self-reliance. It must align with international standards and demand excellence according to the world's best practices. The development of the Internet and related digital technologies has provided managers with revolutionary and powerful tools, making the field of management even more exciting. Modern Management (9th Edition), like the previous eight editions, aims to lay a solid knowledge foundation for students to grow into managers. This book not only introduces traditional management theories and concepts such as planning, leadership, organization, and control but also discusses the challenges encountered in contemporary management, such as people, diversity, quality, business ethics, and the global environment. The cases in the book cover a wide range of organizational types, giving readers the opportunity to learn about the background of various industries. Additionally, the 9th edition emphasizes the digital dimension of management, integrating this focus throughout the book. This book can be used as a textbook for undergraduate and graduate students in management systems, as well as a reference for research and practical work.