Author: (USA) Curry (Curry J.E.) CURRY MBAPH
Publisher:
Publishing Date: 2000-04-01
Features: By learning and applying international marketing strategies and methods used by successful global enterprises, you can develop your foreign trade into market-oriented, profitable operations. This book is a comprehensive introductory textbook on international marketing, and it is also suitable for business professionals who wish to fully grasp the pulse of the international market.
International Marketing: English
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