Speed Marketing. Hand-drawn POP -- Basic Techniques: Basic Techniques

Author: Yu Xianglong
Publisher:
Publish Date: 2004-01-01
Features: The forms and techniques of POP are diverse, but the most commonly used in the market are hand-drawn posters. This book focuses on introducing POP through examples, emphasizing the basics and techniques. POP is primarily in the form of hand-drawn posters, with bright colors, predominantly warm tones, lively and adorable cartoon images, and a variety of font styles. Various styles and expressions will become a great help for your POP learning.