Business Enterprise Strategy (MBA Curriculum Series Textbook) (MBA Curriculum Series Textbook)

Author: Liu Jisheng
Publisher:
Publish Date: 1995-01-01
Features: This book is primarily based on the theoretical framework of analyzing the external environment and internal conditions of enterprises, determining the business domain of enterprises, selecting and making decisions on corporate strategies, and implementing and controlling corporate business strategies. It aims to provide students with a clear and comprehensive understanding of corporate business strategies.