Author: Hu Hongbing
Publisher:
Publish Date: 2003-09-01
Features: All-Weather Marketing adapts to rapid market changes. Because All-Weather Marketing first trains marketers in an innovative marketing thinking formula. All-Weather Marketing is not just a completely new concept but also a highly practical application system. It will enable you to mobilize all marketing elements for "360-degree all-around marketing" and also mobilize all your nerve endings to experience the highest realm of All-Weather Marketing—deep marketing. All-Weather Marketing is a brand-new marketing concept! It first trains marketers in an innovative marketing way of thinking. Whoever grasps the basic methods of marketing innovation grasps the marketing law of "remaining unchanged while adapting to all changes," enabling different companies to use different products to face different market competitions. It will enable you to mobilize all marketing elements for 360-degree all-around marketing and also mobilize all your nerve endings to experience the highest realm of All-Weather Marketing.
All-weather marketing
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