Enterprise Strategy Selection: Enterprise Development Compass: Enterprise Development Compass

Author: Wei Jie
Publisher:
Publish Date: 2002-06-01
Features: "Business is war." In a regulated market economy system, this battlefield does not offer any opportunities to opportunistic individuals but serves as a grand stage for strategists to maneuver. If "institutional building" concerns the survival of enterprises, then making timely and correct "strategic choices" is the key to ensuring the long-term and healthy development of enterprises. This book is the second in a series of works by Professor Wei Jie on corporate issues, and it thoroughly discusses five aspects—industrial development strategy, market development strategy, and more—from both theoretical and practical perspectives. The book reflects Professor Wei Jie's consistent style: straightforward, practical, and user-friendly. It will form a sister volume with the already published Corporate Institutional Arrangements and the upcoming Corporate Culture Shaping, offering insights and advice to help build world-class Chinese enterprises.