Author: Tan Xiao
Publisher:
Publish Date: 2003-11-01
Features: This book is rich in content and well-documented. It covers various aspects of the development of Chinese multinational companies, including the role of the government, corporate actions, and the interaction between the government and enterprises. It provides both in-depth theoretical analysis and empirical case studies, as well as comparative insights from global multinational companies and targeted solutions for practical issues faced by Chinese enterprises. In the face of fierce international competition and the aggressive development of foreign multinational companies, the Party and the State have demonstrated foresight and timely proposed the "Go Global" strategy. This book elaborates on the theory and practice of China's implementation of the "Go Global" strategy from the perspectives of both the government and enterprises, as well as at both macro and specific levels. Specifically, it focuses on the operational level, integrating knowledge from economics, law, and management, and blends theoretical exploration with practical operations, reflecting cutting-edge theories through practical reflections. The main content includes the means, strategies, and tactics used by the government to foster multinational companies, as well as the globalization strategy, overseas market entry strategy, organizational structure selection strategy, R&D strategy, overseas financing strategy, and M&A strategy of Chinese multinational companies.
China's "Go Global" strategy
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