Battlefield manual for grassroots marketing supervisors

Author: Jin Huamin
Publisher:
Publish Date: 2003-12-01
Features: Most grassroots marketing supervisors evolve from excellent salespeople, but not all excellent salespeople can become successful marketing supervisors. Only those who enjoy management, have clear plans for their work and development, are highly self-disciplined, good at communication, care about the team and its members, and serve as role models have the potential to become successful marketing supervisors. The grassroots management team is a very important group, but in reality, they often do not receive true attention and care. For most companies, the feasible starting point is: to strengthen the construction of the grassroots management team.