Success or Failure of Jin Merchants - Management from a Historical Perspective

Author: Zhou Jianbo
Publisher:
Publish Date: 2007-02-01
Features: The rise of a nation and its people cannot be separated from the development of enterprises and commerce. As China embarks on a new era in the 21st century, it should also reflect on the 500-year rise and fall of the Jin merchants. The Jin merchants once ranked among China's top ten merchant clans, and many of the management issues currently troubling enterprises were also encountered and successfully resolved by the Jin merchants. This book examines the impact of globalization and China's regional economic changes on the development of the Jin merchants from a broad perspective, while also exploring from the perspective of credit how the Jin merchants gradually built and then lost their reputation. The Jin merchants were the most renowned nationwide merchant clan during the Ming and Qing dynasties, spanning six hundred years. Their rise, prosperity, and decline, their eastern partnership system, the head-and-body share system, their employee selection system, their perseverance, boldness, and cunning in business—all were magnificent. This book begins with the early Ming dynasty's open-middle system—the foundation of the Jin merchants—and ends with the Xinhai Revolution—the decline of the Jin merchants. Spanning thousands of years and tens of thousands of words, it analyzes the rise and fall of the Jin merchants from the perspectives of the times, systems, and human affairs, using ancient stories to shed light on the present, provoking deep reflection.