Think - Ye Maozhong Planning - Volume 2

Author: Ye Maozhong
Publisher:
Publish Date: 2007-02-01
Features: "Ye Maozhong's Planning: Think" (Volume 2) marks the arrival of the horizontal marketing era. Renowned marketing strategist Ye Maozhong uses his observations, thoughts, actions, and decisions to showcase his unique insights, profound understanding, successful practices, and wise choices in marketing. There are insightful analyses of what he has seen, in-depth interpretations of what he has thought, brilliant presentations of what he has done, and comprehensive summaries of what he has achieved.