Judo Strategy: The Secret of Small Companies Beating Big Companies: The Secret of Small Companies Beating Big Companies

Author: David B. Yoffe
Publisher:
Publish Date: 2003-01-01
Features: Metaphors play a significant role in business, and people often borrow concepts from sports or even war to explain business phenomena and management behaviors. This book is built upon a classic metaphor—Judo Strategy. The book is divided into three distinct parts, allowing readers to focus on the strategic elements that interest them. Part one systematically introduces how to apply Judo in business warfare. The second part elaborates in detail on how three typical companies have implemented Judo Strategy in practice. Readers can learn from these case studies how other companies translate this theory into their own real-world productivity. The last part of the book provides guidance for two types of readers: those who want to know how to counter Judo Strategy and those who wish to learn more about how to implement Judo Strategy in practice.