Author: Lin Weixian
Publisher:
Publish Date: 2006-09-01
Features: What drives the rapid development of a business? The power of a team! What empowers the power of a team? Communication and collaboration among team members! What enables effective communication and collaboration? Knowing yourself and others, complementing each other's strengths! How to know yourself and others? DISC! Developed by American psychologist Dr. William Moulton Marston, DISC is a personality analysis method. Over the past seventy years, it has been used in over 84 countries with more than 50 million test cases, widely serving Fortune 500 companies such as HSBC, Mobil, and Dell, making DISC one of the oldest, most professional, and authoritative personality assessment tools in history.
In the 1920s, American psychologist Dr. William Moulton Marston developed a personality analysis method—DISC. Over the past seventy years, the continuously updated and upgraded DISC assessment system has been used in over 84 countries with more than 50 million test cases, widely serving Fortune 500 companies such as HSBC, Mobil, and Dell, making DISC one of the oldest, most professional, and authoritative personality assessment tools in history.
D, I, S, and C represent four personality and behavioral traits: Dominance, Influence, Steadiness, and Compliance. These traits directly influence an individual's behavior. The book features four characters—Ding Chao (D-type), Ai Xi (I-type), Shu Ping (S-type), and Chen Si (C-type)—and vividly depicts their different responses and coping mechanisms in various workplace scenarios through illustrations and lively descriptions. It meticulously showcases the distinct ways each type approaches life and work, while also introducing how to use the accompanying DISC assessment system (personal and group versions) to obtain more accurate and detailed personality assessment reports.
By reading this book, team leaders can leverage strengths, mitigate weaknesses, allocate human resources reasonably, and deeply tap into the potential of each member, thereby effectively improving their performance. It also helps promote effective communication among team members, prevent or resolve conflicts, foster unity and collaboration based on mutual trust and interaction, and enable complementary strengths, allowing the team to unleash the power of "1+1+1>3" and lay a solid foundation for the success of the business.
The Power of the DISC Team
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