Author: Shi Jianbang
Publisher:
Publish Date: 2006-11-01
Features: Zhang Rushi, born in Suzhou, Jiangsu, in 1927 in Beijing, is a professor, foreign trade expert, and internationally renowned advertising scholar. He enjoys special allowances from the State Council. With a command of both Eastern and Western knowledge, he is fluent in multiple languages and has numerous translations and writings to his credit. He is also skilled in poetry, classical Chinese literature, calligraphy, and appreciation, and is listed in the Hong Kong and American Who's Who. He graduated from the Department of Foreign Literature at Jinling University in Chengdu in 1945. He graduated from the Shanghai Taxation Specialized School in 1948. He once served as a translator for the Chengdu Air Transport Office and a customs supervisor in Shanghai. In 1979, he joined the faculty of Shanghai Institute of Foreign Trade and was promoted to professor in 1990. He served as a member of the Curriculum Review Committee of the Ministry of Foreign Economic and Trade of China, a council member of the China Market Association, a council member of the East China Market Research Association, a standing council member of the Shanghai Market Research Association, and an academic committee member of the China Advertising Association. He was also an academic member of the International Advertising Society. His works include Fundamentals of Advertising (translated and compiled, Shanghai People's Publishing House, 1986), Handbook of Contract Negotiation (mainly translated, Shanghai Translation Publishing House, 1988), Practical English-Chinese International Business Vocabulary (reviewed and edited, Knowledge Publishing House, 1988), International Business (co-translated, Outlook Publishing House, 1990), International Marketing (co-authored, China Foreign Economic and Trade Publishing House, 1991), Comprehensive Modern Marketing (editor and contributor to the general compilation, Economic Management Press, 1991), and Chinese Calligraphy by Jiang Yi (American) (reviewed and translated, Shanghai Fine Arts Publishing House, 1986). In 1996, Shanghai Bookstore Publishing House published his handwritten collection Late Qing Collection of Poems and Prose. His classical Chinese poetry and prose have been published in major newspapers and magazines across the country and are included in Selected Old-Style Poetry and Prose of 100 Chinese Poets. In 1996, Shanghai Bookstore Publishing House published his Late Qing Pavilion Collection of Poems and Prose (handwritten in small regular script, printed on Xuan paper, which was highly valued by contemporaries).
Collection of Letters by Zhang Rushi
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