How Wealth is Created in Flower and Plant Businesses: A Must-Read for Garden and Plant Operators

Author: Fang Cheng
Publisher:
Publish Date: 2007-01-01
Features: The Creation of Flower and Plant Wealth is about to be published. The main and fundamental purpose of this book is to encourage the broad operators of the flower and plant industry, especially those who are struggling on their business journey. As everyone knows, China's flower and plant industry has grown from nothing to something, from small to large, alongside the reform and opening-up. In the past few years, when the flower and plant industry was in its infancy, almost any business involving flowers and plants was extremely profitable. Even a single person, with a backpack, taking a train to Guangzhou, and bringing back some flowers and plants could sell them immediately, making several times the money without a doubt. Those involved in the flower and plant business mostly lived a life of great wealth. Therefore, many people in agriculture believed that the flower and plant industry was a new industry, an industry of the rising sun. As a result, many regions adjusted their agricultural planting structures, with many choosing to develop the flower and plant industry as their primary goal. One county, one township, you developed 10,000 mu, and I would develop 50,000 mu; one company, one nursery, you developed 500 mu, and I would aim for 800 mu. It was truly a race of catch-up, with everyone striving and roaring like dragons and tigers, full of vigor and grandeur. Many more people started to make a living by operating flower and plant businesses. The scale increased, the quantity increased, and the speed increased. But to be honest, the quality of our flower and plant products did not improve as quickly.