Strategic Management: The Art and Practice (3rd Edition)

Author: Xiang Baohua
Publisher:
Publish Date: 2005-08-01
Features: This book revolves around the central strategic questions of what, how, and by whom, proposing a strategic doubt, thinking, and solving operation model. Based on this theoretical foundation, it analyzes three major practical themes for strategic formation that need attention: the construction of sustainable competitive advantages, the selection of business evolution paths, and the handling of competitive-cooperative relationships. It also examines decision-making, transformation, and motivation as three supporting actions related to strategic implementation. This book adopts a practice-oriented rather than theory-oriented research approach, focusing primarily on key strategic issues encountered in business practice. It is particularly written to meet the learning requirements of strategic management courses for various types of Master of Business Administration (MBA) students in China. The appendix of this book also provides research, consulting, teaching, and case materials related to the field of strategic management, catering to the needs of a broader range of strategic practitioners and theoretical researchers.