Author: Xu Zhaohui
Publisher:
Publish Date: 2007-03-01
Features: This book, based on the long-term strategic management consulting practice of Zhenlue Junce, introduces innovative concepts, perspectives, tools, practical processes, and numerous cases related to strategic management from four aspects: the background of corporate strategy, the selection of corporate strategy, the implementation of corporate strategy, and the control of corporate strategy. It is a summary and refinement of Zhenlue Junce's 15 years of strategic management consulting experience. This book is suitable for entrepreneurs, middle and senior management personnel in enterprises, management consultants and training personnel, as well as university teachers and students for reference.
Sure, here is the translation of the given content: "Zhenluo Junce views strategy"
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