Consumption in the New Era - Fashion China

Author: Yan Hao
Publisher:
Publish Date: 2006-07-01
Features: In the more than two decades since the reform and opening-up, China's economy, society, lifestyles, and consumption concepts have undergone tremendous changes. The goods that guide family consumption have evolved from "hundred-yuan-level" bicycles, sewing machines, and watches back then to "thousand-yuan-level" color TVs, refrigerators, and washing machines in the late 1980s and early 1990s, and now to "ten-thousand-yuan-level" high-definition large-screen digital TVs, high-end home appliances, cars, and houses. People's consumption awareness has experienced a leapfrog development.